Our Values

This is the way we roll. Our values are core to everything we do as a business and they set the tone for how we treat each other and how we interact with our customers.

We POWER Our Customers' Success

In designing, producing, and selling vehicles

By delivering trusted, easy-to-use tools and robust analytics that enable smart decisions

By providing data-driven customer insights across a variety of auto-adjacent industries

We are Innovative, Collaborative and Grounded in Data

Innovative: We solve problems with great ideas, anticipating solutions to POWER the future

Collaborative: We work as One JD Power team with deep expertise to deliver our best every day

Grounded in Data: We are unmatched in our ability to deliver products that serve unmet customer needs that others cannot

We Make Things Easy

For customers by giving them insights, world-class analytics, and seamless workflows that make them more successful

For ourselves by working together as we leverage our capabilities and make the complex simple

We Get It Done

We hold ourselves accountable to operational excellence in all that we do

We keep our eyes on the end goal, overcoming any obstacles that get in our way

We Start with Trust & Prove it Every Day

We uphold our legacy as a trusted advisor, always acting in the best interests of our customers

Integrity drives how we work and everything we do